Globalisation is no longer just a buzzword – it's a business reality, and a tremendous opportunity many companies fail to exploit. Expansion into new global markets brings economies of scale, lower cost production, and massive numbers of prospective new customers. Yet it's a process fraught with pitfalls, driven by cultural differences and operational challenges.
Our Interim Marketing Managers have helped companies expand into global markets, designing new products and adapting existing products specifically for new audiences. They've designed and placed advertising in global media, and exploited unique local media opportunities. They've harnessed the power of the Internet, possibly the most innately global of channels, as a transactional and promotional venue.
If you're facing the challenge of going global, an Interim Marketing Executive can inject knowledge and experience to help you rapidly and successfully identify, target and enter new markets – avoiding the common mistakes companies so often make.
Our highly experienced Business-to-Business Marketing Consultants and Interim Marketing Managers have:
Our highly experienced Consumer Marketing Consultants and Interim Marketing Managers have: